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all of the big leaders must be very attune to the needs of this new generation of consumers demanding organic and healthier products in menus." The focus on food quality, rather than quantity or over-the-top offerings, is also something new for the CKE chains as they face increasing competition from premium burger burger joints like Shake Shack and Five Guys.
The restaurants will soon be rolling out all-you-can-drink beverage bars (perhaps a nod to Olive Garden's consistently popular promotions) and more "natural" offerings to appeal to health conscious consumers.
I’m sorry that they feel that way, but we saved the company with those ads, we saved a lot of jobs,” Puzder, the former CEO of Carl’s Jr.
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SURPRISING FACTS ABOUT CARL'S JR “There’s a risk in alienating their old base, because people interested in edgy commercials and edgy branding may not be interested in the new branding,” Ernest Baskin, an assistant professor of food marketing at St. After 16 years as CEO, Puzder will be replaced by Jason Marker, the former president of Kentucky Fried Chicken's U. “I think that any grocery store you go into, or drug stores you’re going to see on magazine covers things that are more revealing than you saw in many of our ads.
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